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Friday, January 10, 2014

Tip #2 A Property is Sold More Than Once

A property is sold more than once (before the Contract).  How’s that? 

On the internet--It's all about the Pictures--and especially the first picture.  We first sell your property to a Buyer or a Buyer’s Agent by the pictures that we post.  If a prospect isn’t  excited by the pictures, you may never get a showing.   How important are the pictures?  Pictures say a thousand words.   A Buyer or Buyer’s Agent must decide amongst hundreds of listings which ones to go and personally see .   We can stage a home for pictures and/or we can stage your home for upcoming showings.  Yes, just like a fashion photo shoot.  Make it look great—at least for the pictures.    

If you can budget a Professional Stager, it’s often money well-spent.  Our intent is to invest and recoup at least double and as much as 10 times the staging investment.  There are times when it is necessary to stage just to get a showing or an offer.  Although it cost more to stage a vacant home than a furnished home, I recently listed a home we staged inexpensively by simply renting furniture from Cort and using their decorator (saving the original staging fee.)   This listing had expired with another Agent and we had it under contract in less than 60 days.  Although I have a “Realtor Staging Certification” and my staging services are free, it is not the same as a Full-time Stager. Some homes require a Professional Stager with furniture or contracts with stores.   If you would spend money to detail your car for sale, why wouldn’t you invest in a Stager or at least a Professional Organizer?   I’ll provide Staging tips in an upcoming blog post.  If you would like the "Staging Tips" booklet emailed to you free of charge, email me: CashChristi@gmail.com

By Realtor Christi Cash, LLC, ASP, Accredited Staging Professional


Stay tuned for the other part of Promotion:   How Important is The Description of Your Home

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